2025.05.01
Report
Providing Various SUpport to Start Ups, from Tokyo
In November 2022, the Tokyo Metropolitan Government announced the formulation of “Global Innovation with STARTUPS” to lead the creation of a pro-challenge environment by developing startup support strategies that have never been seen before.Furthermore, the "2050 Tokyo Strategy," established in March 2025, outlines policy objectives regarding startups up to 2035.
This project aims to strengthen Tokyo’s startup ecosystem which, in turn, promotes the creation and growth of startups by providing a wide variety of support through collaboration between the TMG and various entities as well as creating a community of startup supporters.
News
- 2025.06.30
- Information on calls for startups to participate in projects has been updated.
- 2025.06.20
- List of Frequently Asked Questions has been updated.
- 2025.05.29
- Applications open from May 29 for selected entities 2025! (deadline: July 11)
- 2025.03.18
- Project progress for each entity has been updated.
- 2025.03.04
- Timetable has been updated, and a new speaker has been added to the Startup Contest.
- 2025.02.13
- 7 outstanding entities selected to extend the project period and Demo Day will be held on March 11th. Sign up from here!
- 2024.11.26
- Updates have been made to the details for FY24 entities and the project progress for FY23 entities.
- 2024.11.26
- Report on Meet-Up Session for FY24 Q3 is now available.
- 2024.07.20
- Applications for this year’s project ended on July 19, 2024.
- 2024.06.11
- Applications open from June 11 for selected entities 2024! (deadline: July 19)
Event
About
Contents
Project Scheme
Purpose
In order to achieve the goal set in the "Global Innovation with STARTUPS" of 10x10x10 (10 times the number of unicorns from Tokyo, 10 times the number of startups created in Tokyo, and 10 times the number of collaborative practices by the TMG in 5 years), among others, this project will establish a mechanism to support the implementation of various initiatives by a wide variety of entities.
Course Overview
The TMG will accept applications to select entities who, in collaboration with the TMG, will provide initiatives to enhance the local startup ecosystem.
The “selected entities” will work with the TMG and other selected entities to provide a wide variety of support to startups and prospective startups over a period of approx. 1.5 years for the General Course, and approx. 2.5 years for the Deep-Tech Course, utilizing their ideas, network, platforms and other expertise.
Support provided by the TMG
The TMG will provide payment to the selected entities based on results of the initiatives implemented by the agreement signed between the two parties.
The final amount of payment will be determined based on the results of the evaluation committee consisting of third-party experts on the achievement of the KPIs and initiatives set by the selected entities.
Course Overview
Project Process
2025 Application Overview
Application
The TMG will accept applications from entities to provide support to startups in collaboration with them.
Please refer to the application guideline for further details. *available only in Japanese
Application Details
Scale
General Course: Agreements will be signed with 48 entities, 8 of which will be selected as priority areas.
Deep-Tech Course: Agreements will be signed with approximately 2 entities.
Implementation Period
General Course: Selected entities shall be enact the project from the date of signing the agreement to February 28, 2027.
Deep-Tech Course: Selected entities shall be enact the project from the date of signing the agreement to February 29, 2028.
* The agreement will be in effect until the end of March.
* For the general course, initiatives that are recognized by the TMG as having particularly outstanding results may have their agreement period extended by one additional year
Payment
General Course: Up to 50 million yen, or up to 100 million yen for priority areas.
Deep-Tech Course: Up to 300 million yen.
Priority Areas
The following areas are designated as priority areas (areas including the below combined with others are also eligible).
- Environment, energy and climate areas
- Youth areas, including the creation and nurturing of young entrepreneurs, such as university students
- Female-related areas, including the creation and nurturing of female entrepreneurs and fem tech
- Global areas, such as inbound and outbound support
Deep-Tech
The Deep-Tech Course aims to foster and nurture deep-tech startups.
In this project, "Deep-tech" is defined as follows:
Technology based on scientific discoveries obtained through research in specific fields of natural sciences, which, if successfully commercialized and implemented in society, has the potential to create significant social impact by addressing economic and societal challenges that need to be solved on a national or global scale.
Main Application Requirements
- Eligibility
- The applicant must be a legal entity in Japan*
- *International entities are to cooperate with Japanese entities or establish a legal entity prior to the signing of the agreement
- The applicant must be deemed socially acceptable as a partner of the TMG
- Entities that were selected for this project in 2024 (e.g. have concluded an agreement for TOKYO SUTEAM with the TMG at the time of application) are ineligible for the 2025 application.
- Contents of the proposal
- Initiatives must have novelty in the content or target
- Startups to be supported must meet certain conditions including voting rights held by the entity
Application Schedule
Briefing Session
A briefing session for this project will be held as follows. If you wish to participate, please register here.
Date and Time: Thursday, June 12, 2025, 5:30 PM – 6:00 PM
Venue: Tokyo Innovation Base
(2F, SusHi Tech Square, 3-8-3 Marunouchi, Chiyoda-ku, Tokyo, 100-0005, Japan)
Registration Deadline: Thursday, June 12, 2025, at 12:00 PM (noon)
*This session has ended.
Agenda
Project overview, application requirements, perspectives for review, payment, project schedule, etc.
Briefing Video
Briefing video for application will be available online.
If you wish to view it, please submit your request here.
The administration will send you the link to the video separately.
Duration
Video is open to the public until July 11, 2025
Inquiries
Questions regarding the project can be submitted via the contact form on the project website.
The deadline for receipt of questions is June 27, 2025.
The answers to the questions will be updated on this website.
*available only in Japanese
*We have closed the question submission.
Application Period
Thursday, May 29, 2025 - Friday, July 11, 2025 JST
Selection Process(tentative)
Selection consists of two stages: document review and presentation review by a review committee consisting of external experts. The presentation review will be conducted for applicants who have passed the document review and will be held from late August to early September, 2025. Details will be provided separately to applicants who have passed the document review by administration.
Document review: From late July to early August
Presentation Review: From late August to mid-September
Notification of results: From mid- to late September
Application Method
Application Method
The application guidelines and forms can be downloaded below.
Carefully read the application guidelines, fill in the required information and send it to the administration electronically via the “Application” form. (If the total data size exceeds 10 MB, please contact the administration via email.)
If you have not received a confirmation of receipt within two days (excluding weekends and holidays) after submission, please contact the administration via phone call (please note that your application will not be considered complete until you receive a confirmation of receipt).
Please keep the following points in mind when submitting application materials.
- We only accept applications in Japanese
- Refer to the application guidelines for separate formats regarding each material
- Send a separate email to administration (tokyosuteam@tohmatsu.co.jp) after submission to confirm receipt of the materials
General Course
General Course
(Priority area)
(Priority area)
Deep-Tech Course
Frequently Asked Questions
Please refer to the PDF below for frequently asked questions and answers.
